Skila's Simon Mason Rated Best Speaker at CBI's Premier Bio/Pharmaceutical Forum on Integrated Opinion Leader Management Systems
Skila's Simon Mason, Chief Operations Officer, received the highest speaker ratings at CBI's Premier Bio/Pharmaceutical Forum on Integrated Opinion Leader Management Systems conference held in King of Prussia, PA, upon delivery of his presentation entitled "Key Tenets of Thought Leader Management."

MORRIS PLAINS, NJ, December 03, 2008 /24-7PressRelease/ -- The debut program for CBI showcased how pharmaceutical companies can develop effective systems that capture thought leader engagement information, ensure appropriate analysis, increase transparency and improve compliance across global functional departments. The conference attendees shared with CBI that Simon Mason was the #1 speaker with a "very relevant—on-topic presentation" that provided the audience with "very valuable insights" on today's KOL-focused initiatives; why companies continuously miss the mark when it comes to KOL management; the implications of keeping status quo; and the critical success factors necessary to make these initiatives work.

"It was a pleasure to speak to such an engaging audience at the Bio/Pharmaceutical Forum on Integrated Opinion Leaser Management Systems," says Simon Mason, COO, Skila. "Establishing lasting and collaborative Relationships with Opinion Leaders is of critical importance for Pharmaceutical, Diagnostic, Biotech and Medical Device companies, and a great deal of resources are allocated to do so. This audience clearly understood the value and need for a sustainable, repeatable and transparent approach to the management of KOL relationships."

A copy of the presentation is available only to employees of Pharmaceutical, Diagnostic, Biotech and Medical Device companies and can be requested by sending an email to: marketing@skila.com

To find out more about the event, visit: http://www.cbinet.com/show_conference.cfm?confCode=PC08098

Press Release Contact Information:

Sara Melo-Pereira
Skila
Marketing Manager
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Morris Plains, NJ
USA 07950
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Fax: 973-889-5455
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